Nintendo Stocks Fall After Investors Realize They Don’t Make Pokemon GO!
After the release of Pokemon GO, a massive stock increase took place for Nintendo. Making its shares the highest its been in over a decade. Naturally, this was because many believed that the game was made by Nintendo itself.
However, the game is actually made by Niantic and the Pokemon Company, who Nintendo only has minor shares in for one, and is the publisher and co-owner of the other. So technically, though they released the game, promote it, and have their name on it technically, they didn’t make it.
As such, the company won’t make profit on stocks because of this. As they noted in a stock filing:
“Taking the current situation into consideration, the company is not modifying the consolidated financial forecast for now,”
Because of this, the Nintendo stock has fallen 17.7%.
I don't know if this can be considered news because not even Nintendo expected to increase their stock percentage after Pokemon GO's success, they just have the trademark but the game is owned by Niantic.
It always baffles me as to how ignorant investors can be… Like, it doesn't take tons and tons of research to figure out that Nintendo doesn't own Pokemon outright and wouldn't be seeing a huge amount of the profit.
Kind of surprising how people who would know about Pokemon enough to invest in it wouldn't be aware of doing research on who actually owns it first since I assume they would at least be knowledgable enough to use online resources.